Amazon Australia - Black Friday campaign
As part of Amazon Australia’s Black Friday campaign, I worked with The Precinct to direct and produce shoots for Mermade Hair and TKO Outdoor. Each piece highlighted the brand’s unique products and their relationship with Amazon, blending lifestyle-driven storytelling with product-focused visuals. Delivered as a full campaign across social media and online channels, the content was designed to connect with consumers during one of the year’s biggest retail events, showcasing both brand personality and the value of selling through Amazon’s platform.
Client: Amazon
Production: The Precinct